How to Effectively Price Your Rental Property

Renting out a property isn’t as simple as it seems. You need to find the right tenants and complete the essential legal procedures. However, when it comes to property rental, many house owners tend to forget that it’s equally important to set the right price of the property.

If you price your property too high in an attempt to maximize your profits, you may not be able to attract tenants. So, it’s in your best interest to set a competitive rental price.

Here are some tips you should keep in mind to ensure you set the right price for your rental property:

Consider Your Local Market

One of the most influencing factors in setting the rent for a property is its location. If your property is located closer to conveniences such as schools, parks, shopping malls, and restaurants, you can get a good profit.

Your property will be more attractive for tenants if the conveniences are at a walking distance and they will be interested in renting the property even if it’s priced higher than other houses in your area.

Also, research your local property market to set the right price for your rental property. Cities including San Francisco, Chicago, Los Angeles, and Miami are considered as the most expensive cities in terms of property rentals. It’s because they offer more opportunities for employment, which is why many people are relocating to these cities. Having a property in any of these cities means you can get high profits.

Think about the Amenities

In order to increase the value of your rental property, you can add amenities to attract potential tenants. While advertising your property, stress on these strengths to attract more renters. For instance, if you offer an on-site pool, or the house is fully furnished, you can price your property higher than other houses in your locality.

If you want to include utility bills in the monthly rent, estimate the monthly utility costs. For instance, if the average monthly utility costs are $100 per month, you can charge $120-$130 in the rent. However, to be on the safe side, you can restrict the usage to prevent any losses.

You should also think of the weaknesses. Think like a tenant and identify the facilities your property lacks. This way, you can set a competitive rent.

Understand the Demand

Just because your property was rented out for $1,000 a year ago, doesn’t mean you can set the same rent today. You need to think of current property values and demand to get the right price.

If most of the houses are rented out within a week or two, chances are you can find a suitable tenant that agrees with your rates.

Determine the Current Market Value of Your Property

Real estate experts suggest that the rent should be a specific percentage of the current market value of your property. For this purpose, you should determine the worth of your rental property and then set a rent between 0.8% and 1.1% of its market value.

Get in Touch with a Home Appraiser

Getting in touch with a local home appraiser is recommended to set the right property value. They are experienced and will consider all relevant factors to suggest a competitive rent for your house.

Rental Property expert Phil Spencer says, “I’ve always chosen a specialist lettings agency who is local to the area to manage my properties and I feel that has given the best result.”

To be precise, it’s extremely important for you to set the right price for your rental property to attract potential renters. With the help of the aforementioned tips, it’ll be easier to set the right rent for your house.